Jack Cotton on Business Card Best Practices for Real Estate Agents !!!

a luxury real estate agents I'm just back from ener convention in Anaheim
Calif
just giving caught up after being away for four or five days Jack Cotton on Business Card Best Practices for Real Estate Agents !!! really was a phenomenal convention over
Realtors from all over the world
with their
I was on two panels one with William Taylor of your project the radical
was the lecture will say Pendleton my own talk selling luxury homes was
standing-room all thank you very much my book signing didn't really happen
on Saturday because my books are sold out early in our book store on Friday so
order online prints thank you for that again
so for the next couple sessions wanna talk for a couple things I learned in
came away
with from the air convention that just passed
in what may seem mundane the first I wanna talk with you today about
is business cards you see my session was over
head over to
business cards with
information requests on the packed with people wanting for the information about
my talk
so I brought the cards home is why typically do a scan them so we can
have the email address to send the information that every once in them fill
their needs
reno to settle a
business cards
I can all you read about
percent them in the first run-through
in this we might be this seems to happen every time I go to realizada vent
especially when the deals with higher real see because people high and all
want to have
a beautiful designer card something that's really
over-the-top something is really different and we're talking about
why that's not always practical so let's talk or some point for business comes
first fall
less is more great design is great but you go have great design and usability
or else your business card can be like as they say
all dressed up in no place to go you're all getting older
obviously I am getting older and our eyesight is getting worse and worse
and some other funds and so the type size on the email addresses was
absolutely microscopic so go with larger type
go with good contrast you know simple n clean
don't need a lot of information on your car just the basic contact information
the standard size me some the car to govern really beautiful
summer to increase times the typical size for real business card
and you know I like to save them remix filing a real challenge me
what it'll hold on to them so let's talk about some more things you want to keep
in mind when you're designing business cards you next we'll see conference
first ball your shiny high gloss is not good because they get stuck in the
scanner
you know the wheel can pick them up at me the jugal we choose the business card
comes through all kinds shaky
his know what is your email address is really long
like jack cotton sells luxury homes on Cape Cod
for you had something something dot com
such as we too much so find a shorter with a shortened name
shorten your your URL address in fact
I don't wanna head to single out one company but I have a single Keller
Williams because
when I see a Keller Williams card is so excited because they're all out
Jack cotton key W dot com for instance I K W dot com is so easy to use
think about putting a QR code back your card also
but the important thing is out you wanna have a card us
memorable thats readable thats legible
are and or else no one's gonna didn't get your information
so again you don't be dressed up with no place to go the next few weeks worries
but our time together my weekly
user blogs will talk about some more things that came out of the convention
some
misconceptions some things I heard that I did nothing to correct as
they pertain to let you real estate so I'm going to vote next couple weeks you
talking about
those things I learned at the convention until then a great we don't forget to
email me with your questions if you bought a book at the convention
to forget you twenty minute free consultation call with me by telephone
fill the form and fax it back to me until next time
thank you for your attention
T *** ***